Tag: strategy

  • What Happens to the Brand in Acquisitions?

    What Happens to the Brand in Acquisitions?

      When a brand dies, we hardly even notice anymore. And yet, a rebrand is not a superficial thing. Forget customer pledges. Unless you truly intend to keep your promises. There are consequences to the business and the community beyond what happens to followers and fans in social media. In 2015, DuPont announced their new…

  • Human Progress: What ‘it’ is and Where it’s Going

    Human Progress: What ‘it’ is and Where it’s Going

      Human progress is not measured by good enough, but by those who strive (with great sacrifice) for a more perfect misunderstanding. Versions of this thought have been part of my conversations with Peter Tunjic for the better part of twenty years. It goes in the same category with “those who do not learn from…

  • Read Different to Think Different

    Read Different to Think Different

      Is there a good way of knowing things you can use? I've been asking myself this question more frequently as of late. On one hand, you can train yourself to ask better questions. Which is especially useful about topics that are right under everyone's nose. Take the internet, for example. We consider it infrastructure. Like…

  • Human Systems Need Better Thinking

    Human Systems Need Better Thinking

    Current systems don't take into account the energy in human systems. Systems need better thinking. Twenty years ago, I coined a term to talk about the effects of this situation: “energy vampires.” Time and time again, I've observed (and proven in business) that when things go bad, it's no so much because of “bad” energy.…

  • How do You Get to “Good Enough”?

    How do You Get to “Good Enough”?

      It took Clare Trapasso nine months of scouring the market in three states, touring dozens of homes, losing multiple bidding wars, and rescinding another offer on a fixer-upper that would need more work than they could afford to put in, before she and her partner finally closed on a cute, renovated Cape Cod outside…

  • Reinventing the Assumption on Human Motivation

    Reinventing the Assumption on Human Motivation

      We overlook how much in life is about steps. There isn't a neat division between them, either. The development of one competency, skill, or the attainment of an achievement can be concurrent. You move up a step, and then review the previous one again. Hierarchies don't reveal nuance. Needs go beyond the physical and…

  • My Best Books of the Year List

    My Best Books of the Year List

      Books are a non-addictive way to stimulate curiosity. The difference between reading a book and engaging in social media is stark. That's because the two activities engage different areas of the brain. Many studies have demonstrated that social media stimulates dopamine, which seeks short term pleasure and is addictive. By contrast, an activity that…

  • It’s Not What you Think

    It’s Not What you Think

    Humans have a tendency to seek patterns. We refer to this life-saving trait as narrative bias. Life is messy, and we want to clean it up (this reminds me of a famous TV ad). Hence why it's easy to grab for a neat explanation, the tipping point, the moment you see beyond the peak and…

  • Scope of Work is Why You Should Be Clear About the Value You Create

    Scope of Work is Why You Should Be Clear About the Value You Create

      I'm in a disagreement with someone representing a tech startup. We disagree about who and what has value. And it's all because of the way the industry treats strategic work, and companies misuse scope of work. The person tells me he's is partnering with an AI-based startup. He took the initiative to contact me…

  • Is ‘Authority’ Enough to Create Cultural Change?

    Is ‘Authority’ Enough to Create Cultural Change?

    Although we are seeing a Renaissance in the products arena—wearable technology, 3D printers, all kinds of sustainable materials, ways of building, modes of transport like bicycles, etc.—we are squarely in a service economy.  From software to transportation as a Service. I call it the promise economy. The level of confidence in what you offer comes…