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The Experience of Having the Conversation
We underestimate the value of experiences. A well thought out conversation delivers on many levels, including the emotional sphere. That hard-to-reach spot between fuzzy feeling and moved to tears is the core of how we operate in the real world. It is thus not surprising that seasoned pros would seek situations where they get to…
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Best of Conversation Agent for 2014
A few themes emerged at Conversation Agent this year. This year we explored how to organize online experiences to experiment, learn, adapt, and evolve brand stories through interactions with audiences. The point of any experience whether in real life or digital proxies, including social networks, is to learn and pay off the need and desire…
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Top Conversation Agent Posts for September and October
The Data Overlord The second theme for our discussion on the future of social is dealing with data. With the ability to track everything — both due to the growth of social networks online and users rapid technology adoption on and offline — understanding what customers want is within reach. For this reason alone, big…
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Who Has Been Your Biggest Influence?
It's Friday and I thought we could have a fun conversation about what influences us. I'll go first. Who has been your biggest influence? My mother has been my biggest direct influence. I could however say that I have a soft spot for mentors and people who care. I tend to connect with them and…
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With Gratitude
This morning subscribers received the August issue of the Premium Newsletter. This will be the last issue of the paid publication. Started in May 2011, the Premium Newsletter was meant to be a one year project to explore a different, more intimate, format where you would have greater access to my thinking and I could…
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Top Conversation Agent Stories You Might have Missed
By far, the most popular story was 50 Blogs for Your Must Read List + Voted most useful — Web strategy of the future + In the most original content category – Best Chocolatiers Miss Pinterest Opportunity on Valentine's Day + Original use of data story – How Fab.com Raised $40 Million with Data…