Tag: context marketing

  • My Twitter 20 Interview on Conversation and Community

    My Twitter 20 Interview on Conversation and Community

    In case you missed it, I was a guest on Jay Baer's Twitter 20 interview on Twitter this week. Thank you for that, Jay. It was fun, especially since I had no idea what questions you were going to ask. I met Jay at SxSWi when I had the opportunity to have face time with…

  • Right Place, Right Time – Free

    Right Place, Right Time – Free

    One of the things that you probably learned by hanging out with me here at Conversation Agent is that I tend to bring together a lot of ideas in a short space, show you how those ideas are connected, and why you need to care. But, here's the thing, you care only if I catch…

  • Customer Service is already Social

    Customer Service is already Social

    In a way it's ahead of where the Web experience is moving towards, which is semantic and contextual. It's ahead because it includes one very important element, which smart automation doesn't, yet – trust. The reason why we continue to talk about influence – online and off line – is that with the explosion of…

  • NewsSift by Financial Times Talks the Language of Business

    NewsSift by Financial Times Talks the Language of Business

    Or does it? It's been out for a couple of months, so it's not new news – another expression I always wanted to see in writing. However, it is still interesting for what it could mean to the future of content, now that we have so much of it online – and that of curators…