Tag: community building

  • Focusing Too Much on the Object

    Focusing Too Much on the Object

    Anything you buy, you must maintain. Each tool you use requires time to learn how to use, to install, to upgrade, or to fix. A purchase is just the beginning. You can expect to devote as much energy/money/time in maintaining a technology as you did in acquiring it. This is one of the techno life…

  • Nets Work against Malaria

    Nets Work against Malaria

    A few years ago, I worked with a colleague, David, who was originally from Johannesburg, South Africa. The son of a medical doctor, he served in the military, and later became an entomologist. For years before I met him, he had worked for a chemical company that helped supply treated bed nets to help save…

  • Saying it in 200 Characters

    Saying it in 200 Characters

    You may have noticed a change in the last day or two. I changed my feed settings from full to summary. This was a necessary change for a variety of reasons, including that my blog feed was being streamed by some very unsavory sites. While I understand all the arguments in favor of letting anyone…

  • Where do You do Your Best Thinking?

    Where do You do Your Best Thinking?

    Where do you do your best thinking? Whether enjoying nature and the outdoors through gardening, conquering a summit, or keeping to a regular physical fitness program immersing yourself in the joys of the palate as a foodie who loves cooking or baking a visual person who explores stories through photography, painting, or even knitting there…

  • Brand Customer Conversation: Real Time Interaction, Insights, and Innovation

    Brand Customer Conversation: Real Time Interaction, Insights, and Innovation

    The powerful value proposition of social media is the opportunity for a business to transform buyers into customers.  Relationships built over time and through familiarity and value offer an alternative to organic attrition rates and the constant cold calls methods in lead generation. If you like to think and talk about benchmarks, this should be…

  • ABC: How Apple Builds a Community

    ABC: How Apple Builds a Community

      That stands for Apple builds a community. [YouTube 21:13"] I loved Steve Jobs presentation at this council meeting in Cupertino even more than his product roll outs. For a number of reasons. His tempo as the story he's telling unfolds, the tie to his personal history, and the vision and meaning of what he…

  • What’s Next for Me

    What’s Next for Me

    I'm no longer with Powered. Which means that I am working on what's next. I loved the strategy group I joined there. I got to work with awesome clients, do great work with them, and you can see more about that in my LinkedIn profile. It was just the right amount of intense. 24/7 means…

  • Are You Missing out on Connecting?

    Are You Missing out on Connecting?

    According to a new JWTIntelligence report based upon a quantitative study in the US and the UK, GenY have a fear of missing out. In talking with young adults, I know that many fear missing out on job and career opportunities — not connecting with the right organization. Or worse, being at a disconnect with…

  • Content and Community Building

    Content and Community Building

    In its 2011 edition of the State of Community Management, a report compiled from conversations with member companies, The Community Roundtable covers several areas of interest for organizations that are looking to add or improve their community outreach within and beyond their marketing and communications efforts. It was interesting to note how the majority of…

  • Connecting the Stream with Action: People as Conversation Agents

    Connecting the Stream with Action: People as Conversation Agents

    When I asked on Twitter about personal take aways from SxSW 2011, Andy Hayes responded along the same lines as I would have: #SXSW Lesson: that deepening connections with existing ppl is just as important as meeting new ppl. Twitter has been an integral part of the conference — and of many lives in the…