Tag: brand conversation

  • Minibar for the Mind

    Minibar for the Mind

    In brief: two years ago, Morgans Hotels Group collaborated with The School of Life to insert Conversation Starter kits and other food-for-thought artifacts and experiences on its premises. Making room for a time out is an excellent idea often waiting to happen. Wherever I travel, I make it a point to meet with and connect…

  • Can Your Brand Design this Kind of Conversation?

    And make it an experience worth having – and talking about. [YouTube 4:05] That's exactly what T-Mobile has been doing with the help of Saatchi & Saatchi UK. Last time it was the Liverpool Street Station dance. This time it was Trafalgar Square with 13,500 people and 2,000 microphones. [hat tip Richard Huntington, who's actually…