Simplicity Requires a Clear Understanding of What and Who Creates Value


“[…] we believe that the power of simplicity lies in the ability to make choices. Choices of what to pursue and what not.

Making these choices would require a clear understanding of what and who creates value. In this day and age, where everyone seems to be connected with everything, that is not a simple task though.”

[Wim Rampen]


When simple is the goal, clarity is the result.

Too often we attempt to reduce complex problems in too simple terms. Simple represents complexity with elegance when it is a mindful and purposeful choice.

Simple is not easy to do, it requires cutting through a number of options to get to the one that matters.


[image courtesy]