Popular Posts from April

50 Content Ideas to Create Buzz

50 Content Ideas that Create Buzz

Due to the real time nature of digital media and social technologies, content creation is increasingly a treasure trove of opportunity for business. Marketing and communication professionals are the forefront of this movement. Brands as publishers is a broader concept that just pushing out content.


25 Ways To Fail and Come Out on Top


Have you encountered situations where you failed in your career? What have you learned?

I'm sure many of you have had multiple opportunities to learn from failing. It may be splitting words, but to me failing as a verb is much more solid than failure as a noun. It implies something active.


How to Complain Effectively

Angry Customer

You know what they say: no news is good news.

Maybe that's the reason why we rarely provide positive feedback. While we will go out of our way to show our displeasure when something goes wrong.


The 12 Habits of Highly Connective People

Italian Alps

Understanding the importance and power of networks, combined with new tools is our lifeline.


Planned Serendipity and Culture

Whenever I travel through Europe I enjoy the opportunity to read news from different points of view. Of particular interest to me is how outsiders view U.S. business culture.


Dynamic Pricing Online, Getting it Right


Pricing is information. Getting it right can affect the growth of your business.


How Connected Customers Affect Business Culture


What changed is that people are now comfortable using technology to share — privately or in public. Instead of writing an explanation when someone asks them a question, your colleagues are more likely to share a link. Links are the currency of the Web.


Submit any pressing question you have on digital programs, social integrations, brand strategy, brand executions, business promises, and marketing and we'll answer it in a post.


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